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Editor, Microsoft on the Issues
Today, the Reputation Institute, one of the world’s leading reputation management consultant firms, released its 2012 CSR RepTrak™ 100 report naming the companies with the best reputations for corporate social responsibility around the world.
The study surveyed people around the world to measure their perceptions of companies’ behavior in three key areas: Citizenship, Governance and Workplace. Microsoft was ranked first in the category of Governance and also received the top ranking overall. The report was compiled from a survey of consumers in 15 countries who evaluated 100 global brands in response to the following criteria:
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